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New twists in the electric-vehicle transition: A consumer perspective

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McKinsey Automotive & Mobility Spotlight: From Idea to Impact – How to capture value using GenAI in Automotive
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Can the EV industry be profitable in times of uncertainty?
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Can improvements in vehicle electronics and electrical architecture hasten software-defined vehicle adoption?
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Can extended-range EVs nudge more car buyers toward full electric?
From innovation to transformation: Building the future of software-defined mobility
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Emergence of Chinese OEMs as serious EV contenders
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Designing EVs to meet the next wave of consumer needs

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