Idea Analytics
GenAI-enabled platform tracking financial innovations to inspire, ideate, and prioritize product innovation
Idea Analytics website
Idea Analytics is an automated, continuously updated innovation database that tracks banking innovations. It provides granular, evidence-based data with global coverage that can reveal hidden insights.
Data is sourced from trusted public sources, synthesized with gen AI, verified by our experts, and grouped into idea clusters using unsupervised learning algorithms.
Idea Analytics is currently accessible via innovation reports, but a self-service platform will soon be launched.
USE CASES
Understand the innovation landscape across banking products and geographies
Discover financial innovation trends and benchmark portfolio
Identify innovative products to build
Assess company-specific solutions and compare players’ offerings
Design beyond banking ecosystem value propositions
Find and evaluate potential fintech partnerships and M&A targets
Why use Idea Analytics?
Near real-time, global coverage
Biweekly updated data set, covering banking innovation trends and emerging ideas worldwide
Advanced AI integration
Combines gen AI and McKinsey’s industry expertise to filter out noise and translate data into evidence-based insights
Data at your fingertips
The interactive self-service platform enables fast, high-quality insight generation to save valuable time
Other Assets
Banking Pools
Comprehensive banking value-pool-sizing database providing market, customer, and player-level insights globally.
US Banking Pools
US-specific value-pool-sizing database providing market and customer insights at both country and state levels